PAWS 4 A CAUSE
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PAWS 4 A CAUSE 〰️
Animal Adoption Event
Process
This festival is designed to bring people and pets together through an unforgettable experience filled with music, games, and community fun. Whether you’re looking to adopt or simply enjoy the lively atmosphere, there’s something for everyone.
This logo embodies my three key words: clever, exciting, and amusing. Rather than relying on a traditional graphic illustration, I aimed to create a logo that conveys a feeling—one that captures the spirit of the festival while making a bold statement for an important cause. Pet adoption is often overlooked in big cities, despite the time, effort, and resources required to give shelter animals a second chance.
Colors
Map Navigation
Event Signs at Scale
Signs play a vital role in any successful festival, and my event requires thoughtful consideration in their design. Rather than making the signage overly specific to the animal adoption theme, I focused on maintaining a consistent visual identity across all signs.
Mobile App Navigation
Effective wayfinding is essential to ensuring a smooth and enjoyable festival experience. With so many attractions, activities, and vendors spread across the event, clear signage and navigation tools help prevent confusion and keep guests engaged rather than frustrated. If signage is unclear or navigation becomes difficult, attendees may feel lost, diminishing their overall experience.
Touch points
